Jimmy Choo is a fashion designer born in 1948 in Penang, Malaysia, into a family of shoemakers. He made his first pair of shoes at the age of 11 and later studied at Cordwainers College in London. His handmade shoes became favorites of Princess Diana, and in 1996 he created the Jimmy Choo brand together with Tamara Mellon. Today it offers shoes, bags, accessories and perfumes. You can read more about its history in our article The Story Behind the Brand: Jimmy Choo.

The brand's first fragrance, Jimmy Choo Eau de Parfum, was launched in 2011 and created by Olivier Polge. Jimmy Choo perfumes bring the glamour of the shoes into the world of fragrance: their bottles resemble faceted crystals, and the caps are often decorated with motifs from the brand's accessories.

Among the best-loved women's scents are I Want Choo, I Want Choo Forever, Fever, L’Eau, Floral and Rose Passion, and among the men's are Jimmy Choo Man, Man Blue, Man Ice, Man Aqua and Urban Hero.